
WWE Superstar John Cena is once again promoting Hefty Ultra Strong in a multimedia campaign designed to showcase the line’s strength and low cost. Cena played a key role in the success of last summer’s Hefty Ultra Strong launch, helping to energize the brand by offering new product features consumers want at a lower price.
This year, John is a having a proud son moment, as his mother Carol has long shown she is Ultra Strong (mother of 5 boys), but now showing off her comedic chops.
Below are two new Hefty commercials featuring John Cena and his mother Carol: