#1.) Inform the locker room to step up their game
Stephanie McMahon may have had a pep talk about AEW being competition, but the talent knows exactly what they have at hand with the competition. The higher ups of WWE need to have a real locker room talk and acknowledge the fact that there is potential competition. This can be done to motivate the locker room to step up their game, resulting in an even better product.
If that does happen, then the real winners are wrestling fans.